“Instagram: It’s not just about Madonna’s Cape, you know!”
In this week’s blog I will talking about the wonder that is Instagram as a social media platform. I know, I know, what you’re all thinking; isn’t that just a way of taking lots of selfies and posting them to your friends, in the style of ‘Kim Kardashian’. Well yes it is, but like most social platforms it has many uses and not all of them are there purely for narcissistic reasons.
Recently, (well I say recently), we are talking 2012 here, Facebook bought out Instagram. Many blogs and social commentator have discussed the reasons why, some have argued that Facebook were scared of the growth of such a platform and the usage it was gaining. But I would argue against this, after all Facebook are far too big and powerful to be concerned about other competitors when it has cornered such a niche in the market. Yet they paid out $1 billion on this project so they obviously saw potential.