Helping to Promote Lincolnshire and Develop Careers 

    Celebrating National Apprenticeship Week 9-13th March 

    This week is National Apprenticeship Week and as a company who actively promote apprenticeships throughout Lincolnshire, we would like to share our story of how great a success it can be.
    Since our establishment in 2006 we have taken on a number of successful candidates including one of our current leading web developers, who started out as an apprentice in ICT systems and principles and after completing his apprenticeship agreed to stay on full-time and help grow our business. Providing us with key skills and he has been a huge benefit to our company.  
    And statistically we are not alone! In 2012 96% of employers reported they also benefited as a result of taking on an apprentice? 

    They say a picture says a thousand words... so what does video say?

    Small Business and Video could you be missing out on lucrative marketing...

    This week Develop and Promote got very excited about their new video software and I in particular found making them a fabulous experience.
    As a marketer it is sometimes difficult to make a topic exciting, especially if it is all dry text. Video is the future and you will be noticing more and more websites using it on their homepages as a means of introduction or providing feedback through testimonials. +
    The issue is, people have to take time to read, and their time is precious. This is where a video makes life so much simpler, it’s just there, ready for you to digest. This makes you are more inclined to take in the information in its interactive, fun and an easy way.
    With online video quickly becoming a key means for people to satisfy their information needs, small businesses that fail to include it in their marketing do so at their own peril. 





    “Instagram: It’s not just about Madonna’s Cape, you know!”

    In this week’s blog I will talking about the wonder that is Instagram as a social media platform. I know, I know, what you’re all thinking; isn’t that just a way of taking lots of selfies and posting them to your friends, in the style of ‘Kim Kardashian’. Well yes it is, but like most social platforms it has many uses and not all of them are there purely for narcissistic reasons. 



    Recently, (well I say recently), we are talking 2012 here, Facebook bought out Instagram. Many blogs and social commentator have discussed the reasons why, some have argued that Facebook were scared of the growth of such a platform and the usage it was gaining. But I would argue against this, after all Facebook are far too big and powerful to be concerned about other competitors when it has cornered such a niche in the market. Yet they paid out $1 billion on this project so they obviously saw potential. 


    Is the .UK Domain a Game Changer for You and Your Business?


    As of 10 June 2014, Nominet, the governing body of UK domain registrations, announced the top-level domain name, .uk had become available to the public for the first time. So what are the implications for British businesses and is it worth your while as a small or medium business, to register your domain with both the and the .uk? 


    In this article I promise to put your worries and questions to bed and you’ll be ready to decide whether you want to proceed or stay as you are. 

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